'F1': Lewis Hamilton and More Sports Stars Turned Movie Producers

Yahoo is using AI to generate takeaways from this article. This means the info may not always match what's in the article. Reporting mistakes helps us improve the experience.Generate Key TakeawaysRacing Champ Lewis Hamilton Goes Hollywood With ‘F1.’ How Peyton Manning, Serena Williams and More Are Turning Sports Fame into Production Gold

Formula 1 superstar Lewis Hamilton enters a new race this summer — as a movie producer chasing the box office crown. He speeds into multiplexes with “F1 the Movie,” the high-octane blockbuster hopeful from his company Dawn Apollo Films and Apple Original Films.

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For his recent Variety cover story with Apple’s Tim Cook, Hamilton opened up about making the professional pivot.

“I grew up in a time where people really put you in a box, and it’s like you can only do one thing,” Hamilton explained. “When I was at school, I was very creative, and then when I got into racing, there was a lot that had to be suppressed or put to the side. And as I got older, I really started to have to create space to be able to tap into these different creative outlets, which I have found inspiring and have given me a lot more confidence.”

Hamilton was closely involved in the making of the racing movie, which stars Brad Pitt and Damson Idris as drivers on a scrappy, underdog team chasing their first win on the Formula 1 circuit. Produced by Jerry Bruckheimer and directed by Joseph Kosinski, “F1” was filmed during the 2023 and 2024 race seasons, meaning that Hamilton simultaneously managed his day job as a driver and a new career as the film’s producer.

“I would often come to L.A. and be in Jerry’s office, which was mad, or Joe’s studio going through beat by beat the script, the dialog, the terminology that’s authentic to racing drivers, switches, gear shift sounds you’ll hear that are overlapping,” Hamilton recalled. “I got to get involved in all that. And then we got [composer] Hans Zimmer on board, and we go to his studio and see him create. It’s been an emotional roller coaster.”

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Hamilton isn’t the first athlete to try his hand at producing scripted content — think LeBron James and his SpringHill Company or the late Kobe Bryant, who won an Oscar for best animated short — but his entrance on the scene underscores that audiences are invested in more than just football, basketball and baseball.

Here are a few more of Hollywood’s new heavy hitters.

Peyton Manning

Peyton Manning

SPORT: FootballSHINGLE: Omaha ProductionsSCORE: The NFL Hall of Famer launched his entertainment career with docuseries like “Peyton’s Places” and the “Manningcast,” which he co-hosts with brother Eli Manning for ESPN, where the company has a lucrative long-term, multi-platform deal; plus, “Quarterbacks” returns for a second season on Netflix in July. Now, Omaha gets into the scripted game with “Chad Powers,” a comedy for Hulu that stars Glen Powell and comes out this fall.

Stephen Curry

Stephen Curry

SPORT: BasketballSHINGLE: Unanimous MediaSCORE: In the producing space, Curry’s version of shooting threes means creating content across platforms, genres and formats. At the Annecy Animation Festival, Unanimous revealed Caleb McLaughlin and Gabrielle Union will star in “GOAT,” an animated comedy for Sony that debuts in 2026.

Simone Biles

Simone Biles

SPORT: GymnasticsSHINGLE: Religion of SportsSCORE: After pulling back the curtain on her Olympics return in the Netflix docuseries “Simone Biles Rising,” the gold medalist teamed up with Tom Brady and Michael Strahan’s Religion of Sports to develop more sports stories, with particular attention to athletes of color and mental wellness.

Serena Williams

Serena WilliamsAdvertisementAdvertisement#«R2sekkr8lb2m7nfblbH1» iframe AdvertisementAdvertisement#«R4sekkr8lb2m7nfblbH1» iframe

SPORT: TennisSHINGLE: Nine Two Six ProductionsSCORE: After executive producing the Oscar-winning “King Richard,” the Grand Slam great launched Nine Two Six, with an emphasis on female stories. Next up is the Netflix adaptation of Taylor Jenkins Reid’s novel “Carrie Soto Is Back,” which was loosely inspired by Serena and her sister Venus Williams’ tennis prowess.

Megan Rapinoe and Sue Bird

Megan Rapinoe and Sue Bird

SPORTS: Soccer and basketballSHINGLE: A Touch MoreSCORE: What began as an Instagram Live series hosted by the sports-star couple — one, a World Cup champ and the other, a WNBA legend — has evolved into a hit podcast and an entertainment company. A Touch More’s first scripted offering is a series based on Meryl Wilsner’s queer romance novel “Cleat Cute.”

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