Why Salesforce.com (CRM) is a Top Momentum Stock for the Long-Term

Taking full advantage of the stock market and investing with confidence are common goals for new and old investors alike.

While you may have an investing style you rely on, finding great stocks is made easier with the Zacks Style Scores. These are complementary indicators that rate stocks based on value, growth, and/or momentum characteristics.

Is This 1 Momentum Stock a Screaming Buy Right Now?

Different than value or growth investors, momentum-oriented investors live by the saying "the trend is your friend." This investing style is all about taking advantage of upward or downward trends in a stock's price or earnings outlook. Employing factors like one-week price change and the monthly percentage change in earnings estimates, the Momentum Style Score can indicate favorable times to build a position in high-momentum stocks.

Salesforce.com (CRM)

Salesforce is the leading provider of on-demand Customer Relationship Management (CRM) software, which enables organizations to better manage critical operations, such as sales force automation, customer service and support, marketing automation, document management, analytics and custom application development.

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CRM is a Zacks Rank #3 (Hold) stock, with a Momentum Style Score of B and VGM Score of B. Shares are up 4.3% over the past one week and up 1.4% over the past four weeks. CRM has gained 7.1% in the last one-year period as well. Looking at trading volume, an average of 7,792,047 shares exchanged hands over the last 20 trading days.

Momentum investors also pay close attention to a company's earnings. For CRM, 18 analysts revised their earnings estimate upwards in the last 60 days, and the Zacks Consensus Estimate has increased $0.18 to $11.3 per share for 2026. CRM boasts an average earnings surprise of 4.2%.

Investors should take the time to consider CRM for their portfolios due to its solid Zacks Ranks, notable earnings metrics, and impressive Momentum and VGM Style Scores.

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Salesforce Inc. (CRM) : Free Stock Analysis Report

This article originally published on Zacks Investment Research (zacks.com).

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