Kraken and Alpaca Form Strategic Partnership to Expand Institutional Crypto Access: A Game-Changer for the Market

On June 17, 2025, the U.S.-based cryptocurrency exchange Kraken announced a strategic partnership with Alpaca, a prominent self-clearing broker-dealer. As part of this collaboration, Alpaca has integrated Kraken Embed, Kraken's Crypto-as-a-Service (CaaS) solution, enabling its expansive network of over 200 enterprise partners and over 5 million end-user accounts to access an array of over 370 crypto assets.

Kraken Embed empowers platforms to incorporate scalable and secure crypto trading capabilities within weeks, leveraging the exchange's institutional-grade infrastructure and deep global liquidity. Coupled with Alpaca’s robust, unified brokerage API, this partnership delivers a powerful, end-to-end solution for multi-asset trading.

Given that both platforms enjoy regulatory licenses across multiple jurisdictions globally, institutional clients will benefit from a seamless, compliant, and integrated experience. Currently available only to clients in the U.S., those in Canada, the European Union, and the U.K. can expect the perks of this partnership in the near future.

Kraken's head of payments and blockchain, Brett McLain, said: "With Kraken Embed, financial institutions can offer compliant end-to-end crypto solutions without the burden of managing complex infrastructure, making it faster and easier to meet growing user demand."

Alpaca CEO and co-founder Yoshi Yokokawa added: "Our partnership with Kraken lays the foundation to expand this product to more territories at the speed and quality that institutions have come to expect."

The latest move is part of Kraken's broader strategy to become an all-in-one, cross-asset platform by leveraging robust and compliant infrastructure. Just days after Kraken Embed's integration with bunq, a prominent European neobank, this partnership further solidifies Kraken's position as a leading player in the cryptocurrency market.

In conclusion, the partnership between Kraken and Alpaca is a significant step forward in the development of the cryptocurrency market. By providing a powerful end-to-end solution for multi-asset trading and leveraging robust and compliant infrastructure, Kraken is poised to become a leading player in the industry. This partnership is expected to bring significant benefits to institutional clients and further expand the reach of Kraken's services.